I get lots of questions about this topic which means, it need more attention. Feature walls are wonderful when done well but horrifically unsettling when they are not. I say “unsettling” for a reason. If the wrong wall is used for a feature wall or the design element isn’t correct it unbalances the room resulting in a physical reaction by those who enter. So how does one get a feature wall right?
Let’s first define feature wall. A feature wall is a singular wall in a room offering a special attraction. Feature walls often have a magnetic pull on one’s attention and therefore becomes the star, focal point or most important aspect of a room.
Feature walls are distinguished from other walls by architecture,
by a significant color change,Via Elle Decor
Photo via Dreamwall
Feature walls are meant to be purposeful. They common in commercial interiors because a business want to focus the inhabitants attention on a corporate name or product. When used in a home, the purpose is visual enjoyment.
A feature wall stops your eyes and begs them to stay.
Before creating a feature wall it is important to consider why. What is the reason to feature a particular wall in a room? The answer to this question is the starting point for any feature wall. Never, ever, never is the correct answer… to use a different color or because one doesn’t want to commit to a whole room of wallpaper. If there is no purpose to feature something, don’t.
As a designer when I get hired to fix an existing room, the problem is often misuse of the feature wall concept. If one has four walls in a room and wants to paint one a different color there has to be a reason (to feature something) otherwise it becomes indulgent which results in an uncomfortable room. In our next Feature Wall post when we discuss what wall to use.